Thursday, 30 June 2011

What is Page Rank(PR) and Search Engine Results Page(SERP)

Advertising Online

Page Rank

Page Rank is a numeric value that represents how important a page is on the web. Let’s call it Google’s rating or grade for your webpage (0 = lowest, 10 = highest).For the page rank Google define his own algorithm and that is secretive which they will never tell to anyone.

There are different factors get involved to define that algorithm like title,keyword,page content,links,keyword prominence,keyword density,internal links,external links etc so these are some factors that we need to follow but you ask for the algorithm then no one will tell you but if you search then you will get different algorithms on the net but that are keep changing so if you want detail and correct algorithm then it will not possible....

Search Engine Results Page

It is the first page that Google gives you when you type any keyword.Suppose you type any keyword like latest information on laptops then on the first page you will get 10 results and suppose on that page your website is ranking at third position then your SERP is 3


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