Monday, 30 May 2011

Importance of Filenames in SEO

Advertising Online

One of the simplest methods to improve your search engine optimization is to look at the way you name your files.

File Naming Style:

  • The filename should preferably be short and descriptive. Its always good to use same keywords in file name as well as in page title.
  • Don't use file names like service.htm or job.htm. But use actual service name in your file name like computer-repairing.htm
  • Don't use more than 3-4 words in file name and separate them with hyphens rather than underscores. Try to use 2 keywords if possible.

File Name Example:

Here are some file names which should be preferred from SEO as well as from user point of view.
slazenger-brand-balls.html
wimbledon-brand-balls.html
wilson-brand-balls.html
Notice that keywords are separated by hyphens rather than underscores. Google sees file names as follows:
seo-relevant-filename as seo relavant filename(good) 
But Google sees

seo_relevant_filename as seorelevantfilename (not good)


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